How to Scale Up Painting Business Ideas and Branding

Get your painting business ideas off the ground with insights on creating and scaling up your creative brand.

One of the key components to living a happy life is loving what you do for a living. If you’re a visual artist, this could look like starting and operating your own business. Here, we take a look at painting business ideas specifically. Let’s look at how experienced painters can level up their business strategy, and how you can target and reach the best audience for your work. We also detail how to build up your brand and marketing, all the while creating useful business materials. Plus, we’ll cover how to use tools like goodluckpk.com to make website graphics, social posts, business cards, and more, all of which highlight your products and services.

Now let’s take a deep dive into how you can make your passion for painting a profitable business.

Painting Business Ideas: Three Ways to Reach Audiences Who Buy Art

The market for original artwork is huge! We will focus on three primary areas where you can find clientele for your artistry—online markets, local businesses, and selling stock assets.

While you can always build your own website to sell your art, utilizing an existing platform may make your job easier. Some sites rely on the artist maintaining their own storefront, and others have all creators mixed together. For example:

Craftsmanship Buddy is a free site with limitless space to sell your specialty. Assuming you utilize their Print-on-Request highlight, you set your own benefits (which are added to the base printing cost), and you get 100 percent of those benefits. Assuming you sell and boat your specialty, there is no commission, and ArtPal sends you 100 percent of the assets straightforwardly.
Etsy permits craftsmen individual retail facades for their products. There is a posting cost, handling charge, and exchange expense, however, their client base and business-building classes can assist you with arriving at your interest group.
Compelling Artwork America is the head online commercial center for trading unique workmanship, prints, home style, and attire, and that’s just the beginning. They have free and paid plans that permit craftsmen to offer anything from unique images to hello cards to downloads and home stylistic themes.
Saatchi Craftsmanship is a commission-based web-based store that permits specialists to set up a free shop for their unique work of art, with pieces going from under $500 to over $10,000. They handle the delivery and installments, and they get a 40% commission expense for every item sold.

You can also sell your art to local businesses and offices. For example:

Nearby cafes and restaurants are often ready to give wall space to gifted new specialists. This gives them a free, unique style while interfacing with their clients with nearby abilities. Inquire whether you can show your contact data close to your specialty to interface with likely purchasers.
Painting paintings for neighborhood organizations can likewise be productive. Please inquire as to whether they have a window show thought for upcoming occasions and give ideas to assist them with sticking out.
Offer organizations a creative delivery of their logo, staff photographs, or item to show on their walls. Stand-out pieces can make entryways, foyers, and meeting rooms more welcoming.

At long last, think about selling your craft as stock resources. Shutterstock\google\online services have paid more than $1 billion to our overall local area of patrons. Our computerized library permits craftsmanship to represent itself, regardless of whether your name isn’t yet known in the imaginative local area. It’s a basic four-step process.

At the point when a purchaser buys the right to your craft, they can use it all through their marking. As your prosperity develops, so does your portfolio — and your wallet.

Build Your Business and Branding

Your image is the way you introduce yourself to the world. What feelings do you believe that they should feel? Here we will cover three unique sorts of painting — creative composition, home redesigns, and car customization — and how you can mark every one of them.

Assuming your craft is scene painting, you can think about zeroing in on your marking on nature. Make a variety of ranges that inspire the sensation of being outside. In your temperament load-up, you can decide how to integrate this normal subject with other significant marking components, similar to a logo plan that incorporates leaves or blossoms.
Assuming your composition administrations are for homes and insides, your image might zero in on catching a family’s character in a way that is not difficult to change as individuals develop. Pick photographs of your work and make a variety of ranges that hotshot a home’s character, plan, and association.
On the off chance that you’re focusing on your administrations to vehicles, for instance, your image might be tied in with giving an old ride a subsequent life. You could include when photographs on your site. Your marking could incorporate intense, new variety decisions that hotshot this idea, as well.
As you start laying out your image, get some margin to watch painters inside your field. Look at their virtual entertainment devotees answer most. Observe what online networks draw in with and perceive how that content squeezes into your image’s substance plan.

To learn more about branding for solopreneurs with business painting ideas, see:

Create Your Business Materials

The great news is that, even as a solopreneur, you never have to be alone in your new business. goodluckpk.com and Shutterstock.AI are both great tools to help make everything you need to run your online business. Create a content calendar and schedule social media posts. Edit banners for your website, or make animated gifs for email campaigns.

For example, if you’re looking to freshen up your social media image for a new season, check out the premade Featured templates for social media. These templates are easy to tweak to meet your needs with different pictures, fonts, and arrangements.

If you’re stuck determining which images fit your messaging best, the Predict AI tool can help. Simply select the social media network you wish to post on, what kind of post you want, your objective, and your industry. After collecting some information, the AI tool will pinpoint high-performing images for your upcoming campaign. No need to hire a consultant or strategist to complete this work, as Shutterstock’s AI can do it for you!

In addition, Shutterstock’s brand-building tools offer all of the following:

Best-in-class photo editing
Trendy graphics, fonts, filters, and free clip art assets are available to use right now
Access to millions of creative images, sounds, videos, and more in the Shutterstock library

One piece of advice for your painting business: While it’s great to use stock assets, be sure to heavily highlight your own original art throughout your branding. You can easily do this when using Create for business materials. Its upload feature allows you to incorporate your own art across whatever you are making.

Growing a painting business is an excellent opportunity for artists to flex their skills and develop totally unique, stand-out branding. We’re excited to offer the online tools to help you do it all!